The #1 Extracurricular for Top College Acceptances

THE EDGE YOU NEED FOR YOUR CHILD'S FUTURE

Which Applicant Do You Want Your Student to be?

most applicants think stats will get them in.

Excellent GPA

1550+ SAT

acceptance
still waiting...

set your student apart.

Why a passion project is a game-changer

all applicants look the same
your child needs to do the unexpected

applicant A

The valedictorian with a perfect GPA, a 1560 SAT score, 12 AP classes, president of two school clubs, highly ranked pianist, and Fortune 500 company summer internship.

applicant B

A top 5% student with a 3.9 UW GPA, a 35 ACT score, IB diploma, varsity volleyball captain, research laboratory assistant, and lead volunteer at a hospital.

applicant C

The student who created a unique initiative or organization that directly impacted the lives of others, applying their intelligence and skills to improve the space around them significantly.

how Your Child becomes exceptional

the secret is in finding their passion project

what high-impact project will you help my student create?

our students create
extraordinary impact

Technology to
connect seniors

Enable senior citizens to stay more connected with their family and society
1. Host 4X workshops/mo at local nursing homes to teach digital literacy

2. Onboard 10+ volunteers to create informational resources

3. Collect and publish data for impact of senior digital literacy on perceived connectedness
100+ Senior Citizens Improved Digital Literacy

20+ Informational Resources Created and Shared with Community

67% Mean Increase in Reported ‘Family Connectedness’ Following Workshops

2X Chapters Formed at Other Locations Using Our Materials

de-stigmatizing
substance use disorder

Empower individuals affected by substance use disorder (SUD) by reducing negative public perception
1. Interview 30+ individuals affected by SUD to create shareable human stories

2. Reach 5,000+ engagements through a social media platform showcasing stories of SUD-affected individuals

3. Publish 6+ interviews each month and evaluate impact through surveys
43% decrease in perceived public stigma toward SUD-affected individuals in survey sample

20+ Direct Messages received sharing positive impact of social media page on recipient’s perspective

90% of interviewees report feeling that our work is changing their lives for the better

5+ Companies contacted to advocate for increasing hiring of SUD-affected individuals in the community

creating access
to health literacy

Increase patients’ perceived control over their health by making health information more digestible at physician offices/clinics
1. Create 50+ short videos with highly simplified explanations of common medical conditions and treatments

2. Reach 20+ medical clinics in the community by delivering QR codes with speciality-specific videos for physicians to hand out to patients

3. Raise $100k toward increasing the reach of this initiative
78% of clinics reported using our QR code sheets daily in their practice

300+ patients received QR code sheets with the medical explanation videos

3000+ views were collected across all the medical videos we published

8+ physicians we worked with verbally expressed that patient adherence to medications appeared to increase since implementing QR code sheets
Commit to Supporting Your Exceptional Applicant

we build it with your student. every step.

Free

identify your project

20-Minute Session
Identify the optimal focus area for your passion project, with a passion project expert

Understand an initial direction for your unique passion project and the first steps to begin

Find the gaps in your applicant profile and the best project to maximize chances
premium

100% Project completion

4 Months End-to-End.
Weekly 30-Minute Sessions
Definitive completion of your high impact passion project with full expert support through each week

Delivery of outcome-focused resources from passion project expert at each stage of project

– Project finished with trajectory for even further impact and improvement independently

– Access to an expert college admissions consultant for outcome-focused project metrics
your Student's end-to-end Premium service

16 weeks. unique impact.

IDEATE

Your student will be matched with a keystone project expert who will identify your son or daughter’s current passions, strengths, and core values. We’ll evaluate multiple unique project ideas to find the optimal direction for standing out to elite universities.

DESIGN

Your student’s personal coach will develop a precise, actionable plan for executing their unique keystone project. Your step-by-step blueprint will have clear metrics for achievement and accommodate your child’s individual time commitment.

EXECUTE

Your student will have weekly support through each part of the building phase and the launch phase. Your student will see direct impact of their project at the launch phase. Through each new skill, your personal expert coach will be there.

ITERATE

Your student will become the leader in their keystone project as they see measurable results. With each success, your son or daughter will expand and scale to multiply impact. In the end of our time, your student will have the ability to continue building for months (or years) even beyond our results. 

commit to supporting your exceptional applicant

READY to make their
acceptances
reality?

More about passion projects

types of passion projects

School Organization Rebuilder

Take a current school organization. Break down what matters to the members and who you serve. Design a plan to drastically improve the desired impact on these groups. Implement this plan end-to-end. Continue iterating and improving further.

The Non-Profit Org (NPO) Founder

Use a nonprofit model to collect grant money to deliver on a cause or mission you care about—this can be any of the other passion project types but with the need for grant funding accessible. And if reputation as a NPO will support your unique mission.


Independent
Scientific Research

You seek to answer unanswered questions through tangible experimentation and generating a novel written manuscript to share with the larger research community (as publications or research conferences with awards).

The Entrepreneur
(For-Profit)

Use a for-profit model for any business venture that aligns with your passions and goals. Define a clear mission and build and execute a plan that delivers as a business model.

School Organization Founder

Identify gaps in your school organizations where you or others you know wish there was a club or class for. This could be a specific interest area of students or any space where you can deliver high-impact teaching or activities for member growth.

The Content Creator

Identify a cause or message you feel is important, and the audience who it is meant for. Start creating social media content or a space for information sharing (ie public lib, in school, external orgs, etc) to communicate information for awareness and/or impact. Find ways to measure direct impact from this. Continually improve.

The Personal Creative

Find a miscellaneous activity that you just love doing day in and day out. This could be anything from gardening to piano to a speciality craft. Find ways your love can be translated to direct impact on others (ie teaching, entertainment, sharing or selling product of your art). Expand and expand, with a clear defined purpose and measurable outcomes for impact.

Virtual Space

Any of the passion projects can be considered in a virtual or hybrid format for delivery, based on whether the project mission will not be compromised by a virtual structure.

...And More

There is no limitation to how passion projects can look, so long as there is a defined mission, outcome, and metrics for success. We work with students through all diverse types of projects.

Meet Your Passion Project Expert

I’M Rishi Ray, YOUR cOACH & mentor

Passion Project Expert & Founder


I’m an ultra-competitive university acceptee myself, as a five-program admit to guaranteed medical admission programs.


I founded three companies, built from zero entirely independently. I have a knowledge and skill base across almost every field and component of project-building coupled with the understanding of high school limitations.


I have a background that includes ground-up designing and instructing an AP Course as a high school student, building a high-ticket admissions consulting company, developing an AI application feedback software, and developing a comprehensive independent scientific research course.


I enjoy coaching because I love to personally invest in each individual student’s unique journey to exceptional projects and multiple elite university acceptances.

AS featured in...

“We know how important your son or daughter’s success is to you, and we are committed to delivering the highest quality investment in their application process.”
testimonials

What our Clients Say

Rishi's incredible guidance and feedback have been indispensable throughout my interview process with medical schools. After only a few meetings with him, I gained confidence as well as personalized feedback that was vital to my success. Since meeting with Rishi, I was accepted into my dream BS/MD program and I couldn't thank him enough.
Aliya
BS/MD Admit
I met up with Rishi on a few occasions to get some feedback for an essay for an incredibly competitive scholarship for nursing school. I came to him with a rough draft and some ideas of what I thought needed improving. Not only was he incredibly receptive to my vision, he came prepared with paragraphs upon paragraphs of feedback! He utilized a unique combination of his own innate eloquence and his own AI programming to tailor the best essay possible for the prompt and my specific goals. I’m proud to say that I ended up receiving the scholarship!!
Mary
Prestigious Scholarship Recipient
I did two sessions with Rishi, the first was my first time in an MMI interview format, and it's safe to say I was very nervous and new to the game. Rishi worked with me in building a solid formula for answering questions that were not only extremely reliable for most question types but also alleviated so much of the anxiety that comes with interviewing. Through our conversations, I felt that I could express my concerns and gain feedback that built up my confidence. His sessions were also incredibly accurate to my actual interview which with his help, went really great for me!
Viggy
MD Early Assurance Program Admit

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Outperform BS/MD Coaching

We know how important your success means to you, and we are committed to delivering the highest quality investment in your application process.